A successful food strategy requires input and commitment from a wide range of people. Close collaboration with relevant actors throughout the food system is essential to support these efforts. Unlike traditional top-down approaches, which can overlook key stakeholders in the food industry, a co-creation process actively involves them in shaping the strategy. This model ensures that the final plan aligns with the needs and expectations of those directly affected by it.
The focus of this concept is to provide a different set of actions to develop a user-centred co-creation model that engages stakeholders such as developers, producers and entrepreneurs. By involving diverse perspectives and determining key roles throughout the plan, this approach offers a way to foster shared understanding, and ownership of the food strategy. Importantly, the strategy process should include examples of practical implementation and give concrete examples of already existing actions that help meet the vision, ultimately building a strong foundation for putting it into action.
How to do it
Suggested actions
- Collaborate with relevant actors in your organisation using the quadruple helix model.
- Assess existing strategies within your organisation to align with your food strategy.
- Seek inspiration from industry best practices in food strategies.
- Map relevant actors and determine engagement methods, such as workshops.
- Develop a framework to measure the impact of your food strategy.
- Engage stakeholders from the food industry in a user-centred co-creation model.
- Showcase existing actions contributing to the food strategy vision.
- Investigate funding and policy support for implementation.
- Coordinate workshops, roundtables, or individual meetings to involve stakeholders.
- Create an action plan based on investigations, stakeholder engagement, and strategy mapping.
Local adaptations
South Savo, Finland
With this concept, South-Eastern Finland University Applied Sciences, XAMK, created an action plan for creating a more sustainable food environment. They used existing guidelines and strategies as the structure of the action plan. The action plan was developed using a co-creation model: A Co-Creation Model for Regional Development in the Food Sector. Co-creation involves the active participation of various stakeholders in the development process, such as residents, businesses, the public sector, and organizations. In regional development, co-creation ensures that develop-ment projects meet the needs and desires of the local population. Co-creation fosters innovative solutions, increases commitment, and enhances the acceptance of development projects, leading to more sustainable and effective out-comes. To build the action plan, XAMK employed co-creation methods, specifically workshop activities, where stake-holders gathered to collaboratively develop ideas and solutions for the structure of the action plan. In addition, a pre-liminary survey was conducted among stakeholders before the workshop to gather sufficient background material for the workshop framework.
Hamburg, Germany
In Hamburg relevant actors to implement a food strategy and proper financial and/or policy support are identified. The activities include building a political and scientific network, setting up roundtables, and coordinating individual meetings with stakeholders.
Vejle, Denmark
Culinary Institute by Vejle Erhverv is developing an action plan targeting several strategic focus areas. The plan, named ‚Mad som motor‘ or ‚Food as Driver,‘ underscores the significant role of food as a catalyst for change.
As the foundation of this document, the Culinary Institute has invited various stakeholders from both within and out-side the municipality to identify existing actions and projects, as well as to explore potential new collaborations relat-ed to food. The document is a “living” document that will be updated continuously with new actions and ideas.
Food and nutrition professionals, local chefs, and food producers play key roles in this action plan. There is a strong emphasis on promoting plant-rich foods, reducing food waste, supporting local seasonal produce, and exploring new AI solutions. This approach ensures that the action plan considers food in relation to climate, health, circularity, and supports local food production, contributing to a sustainable food environment.
Vidzeme, Latvia
Vidzeme Planning Region has created a strategic guideline “Sustainable food system of Vidzeme 2035”. It includes main data about the food system in the region, which will help local politicians in their decision making about the food system topics. Strategic guidelines outline vision, aims and strategic directions as well as possible actions towards more sustainable regional food system. The document was developed by involving various stakeholders.
KISMET Actions & Tools
Co-creation model for regional development (South Savo)
With this concept, South-Eastern Finland University Applied Sciences, XAMK, created an action plan for creating a more sustainable food environment. They used existing guidelines and strategies as the structure of the action plan. The action plan was developed using a co-creation model: A Co-Creation Model for Regional Development in the Food Sector. Co-creation involves the active participation of various stakeholders in the development pro-cess, such as residents, businesses, the public sector, and organizations. In regional development, co-creation en-sures that development projects meet the needs and desires of the local population. Co-creation fosters innova-tive solutions, increases commitment, and enhances the acceptance of development projects, leading to more sustainable and effective outcomes. To build the action plan, XAMK employed co-creation methods, specifically workshop activities, where stakeholders gathered to collaboratively develop ideas and solutions for the struc-ture of the action plan. In addition, a preliminary survey was conducted among stakeholders before the work-shop to gather sufficient background material for the workshop framework.
“Mad som motor” (Vejle)
„Food as Driver“ (Mad som motor) is an action plan addressing several strategic focus areas. It is designed as a dynamic, living document that evolves continuously, incorporating new actions and projects as they are pro-posed or implemented.
Strategic guidelines "Sustainable food system of Vidzeme 2035" (Vidzeme)
The developed strategy guidelines provide a structured framework for understanding and enhancing the re-gional food landscape. They emphasize the significance of local food systems and present actionable plans to promote environmental sustainability, economic resilience, and community well-being. The strategic guide-lines, „Sustainable Food System of Vidzeme 2035,“ were created through a co-creation process involving ap-proximately 170 stakeholders across four workshops.
The strategic guidelines will be added soon.
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